About
Allan NGO
Founder of Digital Solopreneur
and Inbox Society
Create a responsive tribe of ready buyers through email storytelling.
You’re probably here because you’re a blogger, influencer, solopreneur, or a startup who wants to generate a reliable income stream online. The idea of running a profitable business from the comfort of your own home is very alluring.
Time Freedom.
Financial Freedom.
Location Freedom.
There’s just one thing... You may be just starting out, have a good size audience, or even be considered an influencer but you’re struggling to translate that into sales.
Create a responsive tribe of ready buyers through email storytelling.
You’re probably here because you’re a blogger, influencer, solopreneur, or a startup who wants to generate a reliable income stream online. The idea of running a profitable business from the comfort of your own home is very alluring.
Time Freedom.
Financial Freedom.
Location Freedom.
There’s just one thing... You may be just starting out, have a good size audience, or even be considered an influencer but you’re struggling to translate that into sales.
Allan NGO
Founder of Digital Solopreneur
and Inbox Society
Listen, does this sound familiar?
Here’s what I believe
We’re not in this for the money. Sure, that’s part of it.
What we’re really after is POWER.
Simply, the power to live life the way we want to.
I believe everyone has the ability to self-generate revenue by creating a positive impact in other people’s lives through the power of email storytelling.
Here’s my story
I’m Allan Ngo. At the age of 25, I suffered from “Quarter Life Crisis”. Yes, that’s a thing.I’m stressed out from my corporate job. My franchise business was falling apart. My personal life was in a toxic stage.
Something had to change.
That's when my best friend and I started talking. You see, whenever our birthday approaches (our birthdays are 2 weeks apart) we’d talk about where we are in our lives. And if we’re happy about it. We weren’t.
We decided on a whim to apply to a scholarship program that would allow us to study and live abroad for a few months. I never got accepted in any scholarship program before so if I got in, I’ll treat it as a sign from God. To my surprise -- I was accepted!
So I quit my job, packed my bags, and left the country.
My First Online Income
Upon my return the following year, while still planning what I want to do next, I started looking for earning opportunities online (I was online almost the whole day anyway).
That’s when I discovered freelancing. I landed my first ever Skype interview. (Long sleeves up top, pajamas at the bottom). It was a 3.5 month project that earned me around 3x my bank salary. I then decided to help run our family business.
But the idea of earning from home never left me. I can’t do freelancing anymore because I had a fixed 9-5 schedule already. I needed something more flexible that I do on my own time where I can be my own boss. That’s when the idea of blogging came to mind.
Being My Own Boss
Zero. That’s how much I was able to earn in almost 2 years of blogging. I was so focused on writing blog posts, getting social shares and building leads but forgot to actually start selling.
That all changed when a Canadian friend & I did a promotion for his new ebook. If my audience buys his ebook from me, I’ll get a commission.
That’s my first exposure to affiliate marketing. Long story short, I sent out an email sharing an video training I did with him and promoted his ebook at the end.
That’s when my world changed. I made my first sale!
(Cha-Ching!) It was a whopping... $8! (but felt like a Million). I ended up making $123 from the entire promotion. But more importantly, it changed the way I approached blogging
No One Earns From Blogging
One can only earn from... selling.Yes, that dirty “S” word.
Believe me, I’m with you. I had my bias against sales as well. It feels pushy, aggressive, and “yuck!” But if there’s one thing I learned from my first sale online -- it doesn’t have to be.
In fact, my audience was so happy when I promoted that ebook to them that people kept asking if it was available. That’s when I realized that done the right way -- selling can be the best service you can give to your audience.
What’s The Right Way to Sell?
There are a couple of core elements - relationships & trust. Listen, people LOVE buying stuff but they never like to be sold to.
But if someone they know & trust recommends something because they know that this person has their best interest at heart, they’re all ears.Be that person.
How? Personally, the best way to cultivate trust and relationship online is through the combination of emails and storytelling. This powerful combination is what allowed me to achieve things I’d never imagined in my short online career.