Email Marketing

How TGFI Accidentally Ran a Six-Figure Launch in Less Than A Week (with Zero Advertising)

December 13, 2016

Listen to "How TGFI Accidentally Ran a Six-Figure Launch in Less Than A Week" here:

It was a busy Thursday evening.

I had just wrapped up my Facebook Live interview with Floi Wycoco of The Global Filipino Investors about blog monetization. It was very well-received.

But what we discussed when the camera stopped rolling “accidentally” became the juiciest part of the night.

The Black Friday shopping spree was just around the corner.

TGFI already had a promo in place. We talked about a specific strategy they could test (as I’ve seen it work for me).  It won’t cost them any additional expense, won’t take any more man hours than they were already putting in and they can do it in just a couple of hours.

As I was on my way home, they hurriedly went back to the office to make it happen.

Less than a week later, they had easily 4x their sales in 1/3 the time with ZERO advertising expense.

Listen to the interview on how they did it.

What you’ll learn:

  • Emailing your audience more than once a day is absolute marketing suicide, right? Wrong! Not doing so could actually be the biggest disservice you can do.
  • The #1 psychological tool you can use that turn fence-sitters into action takers (If you get this wrong, say goodbye to more than 50% of your sales)
  • Never pay (again) to talk to an audience you ALREADY have.
  • Dormant to Rabid: The simple change TGFI did in their emails that flooded their inbox with fan mail for days
  • By Popular Demand: How to sell more often to your audience and make them love you for it (and add at least 20% to your sales)

Can I help you?

Do you have any questions about this interview that I can help you with? Put them in the comments section below. I’ll do my best to answer them.

Please feel free to share with people you know who may be interested in the topic

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